The importance of website accessibility
“The power of the Web is in its universality”
What good is a website if it’s not built for everyone? The hard truth is that many websites aren’t designed for accessibility and fail to offer a great user experience for all. By designing with accessibility in mind, we’re able to ensure that our websites are accessible to as many users as possible and offer a great user experience for everyone.
What is web accessibility?
Web accessibility is a standard that ensures its use is possible by all, no matter their location, software, hardware, or ability. By designing with inclusivity in mind, we can ensure that our website is accessible to people with diverse needs including those with a range of vision, hearing, or movement.1
Designing for all
Accessibility ensures that the web is a more inclusive place for everyone. Moreover, having an accessible website is good for business. When designing for accessibility, we are also creating a platform that is mobile-friendly and responsive, that improves usability, and that performs well in search engine results by utilizing Search Engine Optimization (SEO).
Moreover, accessibility benefits all users. “When we consider accessibility in our online content design, it also enhances usability, and often results in a more intuitive user experience,” notes UNC Greensboro’s accessibility resources page. “Online content that meets accessibility requirements is likely to be more user-friendly for everyone.”
To improve the accessibility of the sites I build, I utilize Webflow’s Accessibility Checklist. This guide allows me to check off tasks that make websites more accessible. This includes ensuring proper contrast ratio for colors, adding alt-text to images so users can understand the purpose of an image even if the image can’t be seen, using accessible typography, and many other tasks that improve accessibility.
I encourage everyone to include accessibility during the initial design phase of a website project. By focusing on accessibility from the start, we are better able to build platforms that factor in the needs of all users.
The web plays an important part in our lives, allowing us to perform research, schedule appointments, apply for jobs, and share our thoughts with others. Ensuring accessibility means giving everyone equal access to the web’s features and benefits.
“The power of the Web is in its universality,” says Tim Berners-Lee, inventor of the World Wide Web. “Access by everyone regardless of disability is an essential aspect.”